How CRM Benefits Agribusiness

Mobile Customer Data
Mobile Quoting
Forecasting Yield
Precision Analytics
Purchase History
Predictive Analytics

The Challenges of Agribusiness

Timely Customer Engagement

Agribusiness is both personal and time-sensitive. Missing a crucial date in the customer's buying cycle could mean major profit losses or damage to the relationship. A CRM can automate smart follow-up opportunities and reminder tasks so sales teams can proactively engage customers and sell them what they need, when they need it.

Institutional Knowledge

What would happen if a key sales person suddenly could not return to work?  Would anyone know who all the customers in their region are?  Would they know when to contact them?  Would they know which products they purchase and how much to offer?  With CRM, all of this data is at your fingertips, anytime and anywhere.

Aligning Team Efforts

Without transparency between departments, team members can find themselves duplicating work or missing out on crucial customer insights. CRMs can be integrated with existing solutions to keep sales, accounting, marketing, and services looped in. Team efforts are aligned to reveal purchasing trends, invoicing and payment status, marketing interactions, service request status, and more.

Precision Agriculture

Precision agriculture requires a deep understanding of the soil, fertilizer, pesticides, and expected soil moisture in order to choose the crop mixture. CRM can manage this information to help you get the maximum yield for your customer.

Forecasting Yield

Climate change makes forecasting difficult, but with the use of AI and business analytics, seed yield can be accurately forecasted, which enables sales to better recommend products to farmers.

Planning Crop Mix

Farmers are starting to plan more than two types of crops for rotation. Corn and soybeans are being supplemented with food grade soybeans, sesame, peanuts, and other niche crops or livestock feed. CRM can track past sales and acreage planted to recommend better seed solutions for your customers.

Risk-Averse Farming

Farmers will choose seed from several vendors to mitigate the risk of a crop failure. CRM can help you understand how your mix is performing year-over-year so you can make the best decisions.

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Overcoming Independent Seed Grower Challenges

Independent seed growers must adapt to the changes in the agribusiness industry to keep up with larger competitors. In this whitepaper, we look at four technology challenges these vendors face and how CRM can help overcome them.


Download the Whitepaper

Technology Challenges of Independent Seed Growers & How CRM Can Help Overcome Them

The agribusiness industry is one of the largest industries in the world. Independent seed growers must lean into technology to the hold their own against larger competitors. This video looks at four major challenges these independent vendors face and how CRM can change the dynamic.

What Customers Say About Us

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Montelle DuChane, Haynes International, Inc.
Technology Advisors has helped us to transform our data from one CRM to another without any interruption. They have helped us every step of the way to successfully integrate to fit our business needs.
Brianna Sibley, Burrus Seed
I have worked with TAI for over 15 yrs. with my past two organizations and look forward to continuing our relationship for many years to come. Working with TAI has proven to be a one stop shop for my organization from all phases of CRM support and technology review to quality and cost analysis and product review. This has ensured we have had the latest technology at a fair price for our organization with amazing support from TAI.
Linda Stanko, Recept Pharmacy
We have been working with Technology Advisors since 2013 and we will continue this great relationship. Their knowledge of CRM is second to none and together we are able to tackle many difficult software integrations to shape it to best fit our needs.
Jean-Paul Lupori, Captive Resources, LLC
One of the things that stood out from the start was the transparency and the helpfulness of being able to guide us along the paths that were the best for us. Technology Advisors always did their best to make sure that we are on the same page with all the new ideas and initiatives that we come up with.
Tim Ryan, Hershey's Ice Cream
Throughout the past 4 years, TAI has not only become an extension of our team, but a crucial asset. We truly appreciate their attention to detail & their ability to bring our out-of-the-box CRM needs to fruition.
Tara Cowling, AEM
We’ve been working with Technology Advisors for over 3 years. With their guidance, we’ve been able to innovate and create business processes that enable us to be more efficient with our time and money.
Dan Johnson, BASYS
We have partnered with Technology Advisors for the past six years and consider them an essential part of our team. From complicated migrations between CRMs to custom development to marketing automation support, they consistently deliver nothing short of the highest standard work product and remain caring and communicative throughout. We couldn't ask for more from TAI!
Tanja LeMotte, Corvus Holdings, LLC
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