Complimentary Educational Webinar Series

Improve Your E-Marketing Techniques

This Webinar has not happened yet.  The Date Is To Be Determined

1:00pm CDT 

One simple question and one simple answer: Can effective use of e-mail marketing generate leads and help close more business? YES! Properly used e-mail marketing is one of the most cost-effective tactics used by marketing professionals today. It's also a potentially destructive tool if not used correctly. Learn what it takes to deploy an e-mail marketing strategy that will deliver measurable results for your company.
 

Webinar Overview

• Facts and data about e-mail usage, penetration and impact
• Key objectives that e-mail marketing can address
• Successful e-mail marketing components
• Life cycle of a customer
• Legal implications and considerations
• Steps for your first e-mail marketing campaign

What Will You Learn?

• Tactical Top Do's and Don'ts of E-mail Marketing
• How to measure the effectiveness of your efforts
• How to get started

Who Should Attend?

• Executives who are concerned about their CRM investment
• Executives interested in an overview of how to successfully leverage e-mail marketing
• Marketing management and staff
• Sales staff interested in learning how e-mail marketing can increase lead conversions
  
  
  

About the Speaker

Michelle Horn is the Director of Business Development and Vertical Solutions for Technology Advisors, Inc. Michelle has been teaching E-mail marketing techniques for ten years, and has trained literally thousands of users on how to effectively use CRM tools to market to leads, prospects, customers and referral partners.