Email Marketing

Blog

Build Powerful Content: Use Creatio's Email Templates

Creatio's email templates can be used to build content for your targeted recipient lists. Use Creatio’s Content Designer to build these emails and reuse the templates whenever.

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Creatio email templates
Blog

5 Smart Tips to Improve Your Email Open Rates & Engagement

We’re all swimming in a sea of email overload. Because of this, we’ve learned to filter. I, for example, like to go through all my emails and immediately delete ones I don’t care about, then go back in and read the ones that are more important to me. But how does a person perceive the value of an…

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email open rates
Blog

9 Email Marketing Features You Need in 2022

In this article, we’ll cover some of the most important email features for marketers to look for in 2022. Without these critical tools, you’ll be at a significant disadvantage compared to competitors that are working with a more robust toolkit.

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email marketing
Blog

Analytics 101: Sugar Market

This blog post will discuss the importance of Sugar Market's analytics tool and its functions to analyze your overall marketing performance.

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Overview of Sugar Market's Analytics View
Blog

[INFOGRAPHIC] Top Email Marketing Strategies for 2022

Email marketing has proven to be an effective way for businesses to communicate with and promote to their customers. In this blog, we offer some top-of-mind strategies to help you up your email marketing game.

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These email marketing strategies will help you to communicate to your customers.
Podcast

Kevin Snow of Time On Target

Steve and Sam interview Kevin Snow, CEO of Time on Target, sales expert, and technology geek, about CRM implementation challenges, introverted sales people, accurate sales forecasting, and more.

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Video

Leveraging Marketing to Increase Sales in Uncertain Times [FULL RECORDING]

Together with marketing powerhouse, HubSpot, we’ll discuss how to leverage marketing strategies to attract good fit prospects, build credibility and trust, and nurture qualified leads to acquire more customers and increase revenue and retention during times of economic uncertainty.

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Blog

Push Notifications Vs. Email: Which is a Better Lead Generation Channel?

Both email and push notification have proven effective for lead generation. However, digital marketers must use distinct communication strategies with each.

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email and push notifications
Blog

CRM Comparison Part 2: Comparing Marketing Features

Welcome to part two of our series on CRM selection. If you missed part one, we discussed sales features worth considering when searching for a CRM. In part two, we’ll discuss the marketing features. I’ll begin by repeating my redundant (but important!) point about CRM selection: You should never…

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Person Shrugging
Blog

How to Use Your Email to Boost Your ROI

Email marketing strategies result in positive outcomes and new customer acquisitions 40 times more often than similar ad campaigns. Not to mention, most email services are free. If you are serious about boosting your ROI through successful and carefully executed email campaigns, you will need to…

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email boost ROI
Podcast

Lars Helgeson of GreenRope

The email marketing origins of GreenRope, the transition to an all-in-one platform for managing long term relationships, sharing multiple methods of customer communication around an organization, the high cost of integrating disparate systems, the many components of a customer relationship,…

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Podcast

Everything Bots

Skype fail and Plan B, gated vs. ungated content, A/B testing, HTML vs. plain text nurture emails, nurture tactics, tracking with Google Analytics events, visualizing data in Google Sheets, chatbots, getting re-asked for your account number by an agent, forwarding non-www to www, Burger King okays…

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Podcast

CRM Database Cleaning

Apple news, being an airline passenger in the 1960’s, Sam’s CRM database cleaning effort, limiting the number of marketing automation system records.

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Podcast Mic
Blog

Tracking the Results of Email Campaigns in SugarCRM

Once you have sent your email campaign message, you will want to track the success of your message. Open your campaign in SugarCRM and click the “View Status” button in the upper right corner of the screen.

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Blog

Creating Email Campaigns & Campaign Messages in SugarCRM

To send out an email campaign using SugarCRM’s Campaigns module, first create one or more target lists to identify the recipients of your message. Then, within the Campaigns module, use either the wizard or classic create method to create a new Campaign.

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