3 Reasons Why We Love Gamification for CRM

GAMIFICATION: Applying game elements such as point scoring, competition with others, rules, etc. in a business setting to encourage engagement with a product or service. Gamification promotes competition, accountability, strategic thinking, and most importantly - results. If done correctly, it can be a powerful motivational tool. However, if you don’t set clear objectives and pre-determine the right approach, it will fail. Here are three reasons why we love the concept of gamification for CRM: