Marketing
Creating a Lead Scoring Model Using HubSpot Score
An overview of Hubspot Score, a lead scoring model that organizations can create to better understand their leads and contacts.
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How to Improve Your Content Readability: Our Top Tips
Making sure your content is “readable” is important for SEO. Users are getting the information they need online and an easy-to-read page will make it more likely they will find your content and stay on your page longer to read it.
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Creatio Online User Group: Campaigns
During this online user group discussion, we highlight Campaigns in Creatio Marketing. How do they work? What are campaigns in Creatio Marketing? What are their benefits? What's new with Campaigns? How can you build and report on Campaigns? Check out this recording to find out the answers to…
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Tips for Building Your First Creatio Marketing Campaign
This blog post gives users a glimpse into the powerful tools found within Creatio's Marketing Campaigns.
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Top Mobile Marketing Challenges and How to Overcome Them
Most consumers dedicate a great deal of time to researching products on their smartphones before they decide on what to purchase. Unfortunately, figuring out how to master mobile connections is easier said than done. Here’s how you can leverage all the benefits of mobile marketing and overcome the…
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Listmania Part Deux
10 questions you should ask when looking at integrating your CRM, 5 reasons a spreadsheet is not a database, 8 plugins to use with your new WordPress site (relating to Google’s new page experience standards)
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IT Service Management for Marketing Companies: 5 Benefits You Should Know
Nowadays, people are increasingly relying on tech solutions to find the services they’re looking for. A forward-looking marketing company should consider adopting IT service management to align IT processes with the needs of these customers to design, build, deliver, operate, and optimize services…
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3 Content Marketing Tips to Boost Your Efforts Now
Major initiatives are essential to any marketing mix, but they take time and resources to develop and execute. In the meantime, marketers must amplify existing content to keep prospects engaged. Today I’ll share some unique marketing tips from my own experience. These are quick to implement and…
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Are You Listicling?
Sam and Steve verbally expand on several of their respective listicles. Source posts are:
10 Questions you Must Ask When Selecting a CRM (https://www.techadv.com/blog/10-questions-you-must-ask-when-selecting-crm)
5 Levels of CRM Requirements (https://crmswitch.com/…
6 Social Media Mistakes to Avoid
With over 3 billion users, social media has become a game-changer. Utilizing your social media networks effectively can allow you to quickly connect with your audience, while still gaining a following. Avoid these common social media mistakes to benefit your company.
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5 Quick SEO Tips for More Website Conversions
There are hundreds of factors to stay on top of, so it’s no wonder many companies employ full time SEO roles. However, not every business is so lucky. If your teams are looking to boost website conversions ASAP, try these 5 quick SEO tips.
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Chatbots: Advantages & Creative Uses
Within this blog, users gain an understanding of the different ways chatbots can be used along with the advantages it brings to a company. Chatbots can be used in many different ways, helping all industries complete one common goal: connecting to their consumers efficiently and effectively.
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Wistia Adds Audio
An interview with Josh Johnson, senior product manager at Wistia, about Wistia’s new audio hosting platform for marketers.
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How Many Leads Do I Need to Reach my Sales Goals?
In the sales world, meeting your goals often determines your bonuses. So, of course sales professionals want to acquire and convert as many leads as possible. But, how do you know how many leads are necessary to reach your sales goals? We built a handy calculator to break it down.
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David Campbell of SugarCRM
David Campbell, Vice President of Product Marketing at SugarCRM, joins Sam & Steve to discuss sales, marketing, customer support, data, AI and the customer experience.
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