5 Quick SEO Tips for More Website Conversions
There are hundreds of factors to stay on top of, so it’s no wonder many companies employ full time SEO roles. However, not every business is so lucky. If your teams are looking to boost website conversions ASAP, try these 5 quick SEO tips.
The Worst Advice You Can Hear About Buying Business Software
Even I, who work in this field, had a hard time writing a blog comparing document automation systems. I scoured review sites and product web pages searching for answers on what these products could and could not do, only to find the information was scattered and not directly comparable. The whole…
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9 Email Marketing Features You Need in 2021
In this article, we’ll cover some of the most important email features for marketers to look for in 2021. Without these critical tools, you’ll be at a significant disadvantage compared to competitors that are working with a more robust toolkit.
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Now is the Time for Tech Companies to Adopt CRM
Technology companies were expected to pivot faster, with more agility, swifter response times, and reimagined approaches. These challenges can become opportunities with the right internal support. Customer Relationship Management (CRM) software gives technology teams more control over their…
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What’s the Difference Between AI & Predictive Analytics?
At first glance, artificial intelligence (AI) and predictive analytics may seem to be one in the same. Both analytic strategies offer helpful marketing insights, but the extent of their capabilities differs greatly.
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6 Reasons Why You Need Agribusiness CRM
Farming technology and data management is changing; what are you doing to keep up? Here's six reasons why you should adopt agribusiness CRM.
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10 Questions you Must Ask When Selecting a CRM
If you know the right questions to ask your CRM vendors, you’ll not only be able to make a well informed decision, but you will also increase your likelihood of long-term success with the CRM. Here are the crucial questions I recommend asking your CRM vendors:
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5 Strategies to Improve your Small Business’ Profit Margins
A business’s net profit margin is one of the most important profitability metrics that you should track when running a business. This metric is helpful when it comes to answering questions like whether your company is making money or you’re pricing your products right.
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Chatbots: Advantages & Creative Uses
Within this blog, users gain an understanding of the different ways chatbots can be used along with the advantages it brings to a company. Chatbots can be used in many different ways, helping all industries complete one common goal: connecting to their consumers efficiently and effectively.
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HubSpot’s Inbound Marketing Defined
Within this post, we will define the true meaning behind HubSpot's inbound marketing method and why it works. Being able to accurately understand and implement inbound is imperative to building ongoing customer relationships.
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What You Need to Know About Cloud Integration for Your Business
The concept of cloud integration may be difficult for some to grasp, let alone understand how it can bring real value to a business. Below we'll discuss everything you need to know about cloud integration and how it can support your business's digital transformation strategy.
CRM Risk Analysis & Management
When you perform risk analysis for your CRM project, you are identifying potential threats that prevent you from successfully reaching your objectives. Risks are simply things that COULD happen, not things that necessarily WILL happen, but without a plan for the “what ifs”, those minor risks could…
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Open Source CRM: What is it and Do I Need it?
Take Google’s Android operating system for instance. It powers more than 86% of the world’s smartphones – and its open source. Anyone can view and modify its code and share it with anyone else. So, where does a solution like open-source CRM fit into the equation? In this post we’ll address what…
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What is a CRM Roadmap?
In this post, we’ll address what a CRM roadmap is, why it’s crucial for successful CRM implementation or conversion, and what companies should do to create a comprehensive CRM roadmap.
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5 Benefits of Infrastructure as Code (IaC) for Modern Businesses in the Cloud
You need to make sure that your data centers are consolidated and managed automatically through Infrastructure as Code (IaC). This is a model that codifies everything in your infrastructure to bring numerous benefits to your growing business. With that in mind, let’s take a look at how IaC can help…
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Customer Data in CRM Systems: Compliance in Three Steps
The regulatory landscape has become increasingly complex over the years, leaving companies with a number of requirements to meet and hefty fines in cases of non-compliance. So, here are the key rules to keep in mind when retaining customer data in CRM systems.
Green Technology Trends in the Sales Industry
Green and sustainable technologies are expected to reach a value of $36.31 billion by 2025, growing at a compound annual rate of 26.8%. With growth like this, the sales industry as a whole can benefit from propagating these technologies as they develop marketing campaigns that showcase the benefits…
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How to Estimate Sales for the Month
You’re generating leads, you’re holding sales calls, and you’re sending proposals; but what’s the realistic expectation for how many of those potential sales will close? How can you use the variables you already know (# of MQLs, percentage of SQLs, etc.) to estimate the expected closed won sales…
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Avoiding the Most Common Mistakes When Scaling Your Small Business
The need to scale your small business is a positive sign that tells you your company is on the right track. However just because you are now looking to scale doesn’t mean you’re safe, as there are plenty of risks involved with doing so. Before you move forward with your expansion, here are some of…
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6 Reasons Why Professional Services Teams Love CRM
CRMs offer professional services teams the tools they need to automate processes, better manage resources, innovate customer experiences, and interpret analytics. In this post, we’ll lay out six reasons why professional services teams love CRM.
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How Many Leads Do I Need to Reach my Sales Goals?
In the sales world, meeting your goals often determines your bonuses. So, of course sales professionals want to acquire and convert as many leads as possible. But, how do you know how many leads are necessary to reach your sales goals? We built a handy calculator to break it down.
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How to Apply Email Configuration Changes in SugarCRM
In the clip below, Megan Sheehan explains these changes and how they affect your email configuration. Read on to find documentation and instructions on how to apply Microsoft and Google email configuration changes in your SugarCRM instance.
What’s the Difference Between Configuration and Customization?
When it’s time to implement the new solution, you’ll have to make some decisions about configuration and customization options. Although they may appear to be similar concepts, they have two very different meanings. In this post, we’ll discuss the differences between configuration and customization…
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How to Fix "internal server error" When Emailing From SugarCRM
However, in the past year, I've noticed an internal server error will sometimes occur when setting up a new user. After some investigation, I found some Office 365 Admin settings necessary that fixed it. In this post, I'll detail what Admins should be looking for and the steps they must…
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11 Ways Manufacturing CRM Benefits You
Want to know the truth? CRM is for manufacturing companies too. Here’s how CRM for the manufacturing sector helps you accurately forecast sales, anticipate customer needs, and simplify processes.
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