Can Citizen Developers Help IT?

There’s been a lot of buzz recently about low code, no code, and citizen developers. With all the pressures for faster development cycles, stronger tech support, and better business applications, it’s no wonder people are getting excited at the prospect of citizen developers.

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Tips and Tricks, Sales

7 Tips to Improve your Outreach Game on LinkedIn

July 23, 2021

It might seem easy enough to find prospects on LinkedIn, but it’s much more difficult to gain their attention. Reaching out to people and actually receiving a response can be a real challenge, and it requires a particular set of skills and knowledge. Here are seven tips that will help you improve…

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linkedin prospecting
How To

How to Use CRM Automation to Free up More Time

July 20, 2021

A CRM system is great for organizing information and facilitating quick data analysis; but its automation capabilities also can help free up more time in your workday. Check out these seven tips for using CRM automation to free up more time.

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free time CRM
Tips and Tricks, AI and Machine Learning

Leveraging Machine Learning Using CRM Data

July 14, 2021

It comes as no surprise that CRM systems are fantastic platforms for organizing and storing customer information. But these days, they need to be so much more. Machine learning and AI applications are the new must-have CRM features. Many of the top CRM providers are offering these capabilities pre-…

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machine learning with CRM data
Best Practices

How to Handle Customer Complaints, The Right Way

July 12, 2021

How do you know you’re handling customer complaints the right way? Take the real world encounter I recently had as an example. I bought a pair of shoes knowing I would need to break them in. However, the sixth time I wore them was on a 10 minute walk to the grocery store and by the time I returned…

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Customer Complaints
Marketing, Mobile, Tips and Tricks

Top Mobile Marketing Challenges and How to Overcome Them

June 30, 2021

Most consumers dedicate a great deal of time to researching products on their smartphones before they decide on what to purchase. Unfortunately, figuring out how to master mobile connections is easier said than done. Here’s how you can leverage all the benefits of mobile marketing and overcome the…

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mobile marketing
Data Management

4 Key Ways to Improve Customer Data Management

June 24, 2021

Properly collecting and managing customer data is one of the most critical aspects of running a modern business. It helps companies and agencies make sure that this type of information is safe, while it also helps them glean valuable insight into what their customers expect from their product and/…

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customer data management
Best Practices, Sales

4 Best Practices for Remote Sales Demos

June 18, 2021

Providing an engaging demo isn’t always easy, and it can be especially challenging in a remote setting. Here are 4 best practices that can help you deliver great demos and improve close rates.

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sales demo
Technology, Tips and Tricks

Tech Skills in Demand in Today's Job Market

June 15, 2021

With the right tools in your tool belt, you can cultivate your value as an employee and gain opportunities just about wherever you want. Explore the most in-demand tech skills of the modern era, why employers need them, and how you can go about developing these skill sets.

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tech skills in demand

5 Exciting Features of Sugar Market: A Lead to Marketing Success

June 2, 2021

Within this blog post, there are 5 different features within Sugar Market that not only can help automate the users marketing processes, but to lead them to success.

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5 tools used within Sugar Market to lead to marketing success
Marketing, Technology

IT Service Management for Marketing Companies: 5 Benefits You Should Know

May 26, 2021

Nowadays, people are increasingly relying on tech solutions to find the services they’re looking for. A forward-looking marketing company should consider adopting IT service management to align IT processes with the needs of these customers to design, build, deliver, operate, and optimize services…

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IT service management
Security

Don’t Believe These 8 Cybersecurity Myths

May 24, 2021

Misinformation on the risks of cybersecurity can confuse even the most sophisticated and tech-savvy professionals. That’s why we’re here to unmask 10 of the most common myths in cybersecurity, so you know the truth! Read on.

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cyber security myths
Business Strategy, Tips and Tricks

Asset Management Basics for First-Time Business Owners

May 21, 2021

Asset management deserves your full attention since it empowers you to recognize what is - and isn’t - working for your business. Here’s a look at a few tips on how to make the most of your asset management process:

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asset management for beginners
Creatio, Business Process Management

Use Cases for Creatio's Business Process Tools

May 18, 2021

Within this blog, you begin to learn the value behind Creatio's business process tools. Within Creatio's business process tools, users have the ability to understand how to automate more simple or complex processes within their organization.

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Understanding the value behind Creatio's Business Process tools
Marketing, Tips and Tricks

3 Content Marketing Tips to Boost Your Efforts Now

May 12, 2021

Major initiatives are essential to any marketing mix, but they take time and resources to develop and execute. In the meantime, marketers must amplify existing content to keep prospects engaged. Today I’ll share some unique marketing tips from my own experience. These are quick to implement and…

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boost marketing
Hospitality, CRM, CRM Adoption

4 Ways to use Hospitality CRM to Beat out Airbnb

May 7, 2021

Airbnb is pulling in massive quantities of data through booking, search inquiries, and reviews. To beat them out, hospitality groups will need a fierce data strategy of their own. Here are four ways hospitality can use CRM to beat out Airbnb.

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hospitality CRM
CRM, Tips and Tricks

5 Great Tech Solutions to Better Manage Your Workforce in 2021

May 3, 2021

The possibilities here are endless, so let’s take a look at the five great tech solutions you can implement right now to better manage your employees and take your company to new heights.

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tech solutions
HubSpot

7 Awesome Features of HubSpot CMS Hub

April 29, 2021

Here are 7 awesome features of HubSpot CMS Hub that can help you spend less time managing your system and more time creating a better experience for your customers.

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HubSpot CMS Hub
Integration, StarfishETL

How IPAAS Streamlines Your Business Processes

April 23, 2021

Business leaders have been busy going through their processes and technologies to ensure survival during this crisis. For many business leaders, cloud services like cloud web hosting and integration platform as a service (iPaaS) are keys to their strategic business continuity plans.

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new ipaas
Marketing

6 Social Media Mistakes to Avoid

April 20, 2021

With over 3 billion users, social media has become a game-changer. Utilizing your social media networks effectively can allow you to quickly connect with your audience, while still gaining a following. Avoid these common social media mistakes to benefit your company.

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Choosing the correct Social Media Platform
Marketing, Tips and Tricks

5 Quick SEO Tips for More Website Conversions

April 13, 2021

There are hundreds of factors to stay on top of, so it’s no wonder many companies employ full time SEO roles. However, not every business is so lucky. If your teams are looking to boost website conversions ASAP, try these 5 quick SEO tips.

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SEO tips
Tips and Tricks, CRM

The Worst Advice You Can Hear About Buying Business Software

April 7, 2021

Even I, who work in this field, had a hard time writing a blog comparing document automation systems. I scoured review sites and product web pages searching for answers on what these products could and could not do, only to find the information was scattered and not directly comparable. The whole…

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buying business software
Marketing Automation, Email Marketing

9 Email Marketing Features You Need in 2021

April 6, 2021

In this article, we’ll cover some of the most important email features for marketers to look for in 2021. Without these critical tools, you’ll be at a significant disadvantage compared to competitors that are working with a more robust toolkit.

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email marketing
Technology, CRM

Now is the Time for Tech Companies to Adopt CRM

April 1, 2021

Technology companies were expected to pivot faster, with more agility, swifter response times, and reimagined approaches. These challenges can become opportunities with the right internal support. Customer Relationship Management (CRM) software gives technology teams more control over their…

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technology CRM
AI and Machine Learning, Predictive Analytics

What’s the Difference Between AI & Predictive Analytics?

March 29, 2021

At first glance, artificial intelligence (AI) and predictive analytics may seem to be one in the same. Both analytic strategies offer helpful marketing insights, but the extent of their capabilities differs greatly.

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AI vs. predictive analytics