Michael John Siwek
If you weren’t lucky enough to attend this year’s SugarCRM Workshop, you missed a hefty amount of valuable information. You may ask yourself, “What is the SugarCRM Workshop and why is it important to sign up for next year?” It is a three-day educational workshop for SugarCRM users of all skill levels. Here is a brief overview of what happened during this year’s workshop.
Whether in sales, marketing, or services, almost every CRM user has had to build a report at some point. When we think of CRM reports, it’s easy to default to the standard types we use in daily business – forecast pipeline charts, top sales revenue line items, top sales by rep, marketing qualified leads, etc. But CRM reports have more potential! Here are three beneficial reports you must run for deeper data insights.
Customer complaints have a negative stigma, but they can be beneficial to your company when mitigated the right way. In fact, increasing customer retention rates by 5% increases profits anywhere from 25% to 95%.
You may think you’re suffering from Déjà vu after reading the title of this post, but you’re not. For the fourth year in a row, SugarCRM has won the PC magazine Business Choice Award. The feat becomes more impressive when you learn that SugarCRM has trumped 97 other CRMs to place number one. Consumers are constantly on the lookout for CRMs that meet their needs.
As recently as 10 years ago, the concept of CRM (Customer Relationship Management) might have caused some perplexed looks. For years, consultants spent much of their time trying to teach potential clients the benefits CRM provides. CRM has come a long way since.