AI and Machine Learning

Blog

How Businesses are Capitalizing on the Metaverse (And How You Can Too)

While the buzz may be warranted, it’s important to realize the capabilities of the metaverse are still a work in progress. Businesses looking to capitalize on the metaverse have plenty of opportunities available to them, but success in this space requires cautious optimism and a strategic plan.

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how businesses are capitalizing on the metaverse
Podcast

Is SEO Dead?

Steve and Sam talk about the state of SEO in the context of CRM and leads.

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Video

Introduction to AI

In this presentation from our live No Code Workshop, Sam explains the historical background of AI, the difference between AI types and applications, real-world use cases, ethical considerations, tie-ins with Creatio no code, and more.

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Video

Intelligent CPQ with Mobileforce

In this recorded presentation from our live No Code Workshop, we learn how Mobileforce eliminates quoting errors and supercharges the sales quoting process with AI-power, right inside Creatio.

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Blog

Tech, AI, and Ethics: Shaping a More Efficient and Responsible Business Future

When leveraged effectively, AI can save time, pad profit margins, and reduce the risk of human error. AI can also help your business take advantage of unwieldy data sets, which can improve the veracity of your business decision-making. But, with great power comes great responsibility — particularly…

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AI ethics
Blog

Data-Driven Decision Making: Leveraging AI and Tech to Make Informed Real Estate Choices

In recent years, technological developments have emerged that can make a difference in this area. Artificial intelligence (AI) alongside other tools offers a data-driven approach to providing insights to investors in key areas of real estate. It’s worth taking a moment to explore how these tools…

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real estate
Blog

AI Equity: Challenges and Opportunities for Black America

AI can inadvertently magnify the biases of its creators. Numerous studies have uncovered algorithms that perpetuate racial biases in facial recognition and even in job applicant screenings. This article focuses on AI equity challenges for Black America in education, healthcare, and economics, and…

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Black America AI
Blog

The Rise of AI and Its Effects on Future Careers

As a business owner, you have a lot at stake as artificial intelligence (AI) advances. Your employees and industry at large are most likely abuzz with talk about AI and how it will change things in your workplace. AI will inevitably shift how your business is operated, but the scope and scale of…

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AI
Podcast

CRM AI Use Cases

Sam and Steve discuss CRM AI use cases for sales, marketing, customer service, customization & configuration, data migration & integration, analytics, and automations.

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Podcast

Dumbed Down By AI

Sam & Steve forget how to think on their own, Enterprise AI megatrends, using ChatGPT for CRM test cases and test data

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Podcast

Generative CRM & Marketing

Tech layoffs, low-code development, ChatGPT in marketing, social media marketing

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Podcast

Scott Eller of Neuraswitch

Steve and Sam talk to Scott Eller, Chief Relationship Officer & Co-founder of Neuraswitch about transcription, redaction, and sentiment analysis.

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Blog

Leveraging Machine Learning Using CRM Data

It comes as no surprise that CRM systems are fantastic platforms for organizing and storing customer information. But these days, they need to be so much more. Machine learning and AI applications are the new must-have CRM features. Many of the top CRM providers are offering these capabilities pre-…

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machine learning with CRM data
Blog

What’s the Difference Between AI & Predictive Analytics?

At first glance, artificial intelligence (AI) and predictive analytics may seem to be one in the same. Both analytic strategies offer helpful marketing insights, but the extent of their capabilities differs greatly.

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AI vs. predictive analytics
Podcast

CRM Millions and Billions

Creatio raises $68 million, HubSpot goes enterprise, Sugar’s HD-CX, AWS and AI, Salesforce eyes $50 billion in five years.

Creatio’s first ever funding announcement video

Rich Green’s Deep Learning & Time video

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