Data Cleaning

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Data Cleaning

Data cleaning starts when you enter the first piece of information. The goal is to safeguard its accuracy while also augmenting the data so you can pinpoint marketing and boost sales. During the data’s lifespan, regular cleaning maintains this accuracy and prevents duplicates.

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data cleaning
Video

Data Management & Enrichment with SugarCRM [FULL RECORDING]

April 18, 2019

Our SugarCRM experts talk about some helpful tools and tips for managing and enriching your CRM data.

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Video

Tools to Help with Data Management in SugarCRM

April 18, 2019

In this section of our user group discussion, our experts offer suggestions for tools to help with SugarCRM data management and enrichment.

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Video

Cleaning Your Data

October 19, 2018

In this clip from our CRM Data Management Best Practices webinar, we address best practices when using your CRM to clean your data.

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Podcast

Artificial Reservations

June 2, 2018

The GDPR is in effect, Salesforce earnings, CRM industry growth, data augmentation, CRM and AI, GDPR and ABM, un-gating content, conditional CTA visibility by country, the ultimate objective comparison between Salesforce and Microsoft Dynamics 365, image size and SEO, website conversion actions,…

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Blog

How Not to do Data Management: A Lesson from Facebook

May 10, 2018

What lessons can we learn from Facebook about data ownership? What should we consider when sharing data with outside parties? Here are three ways the Cambridge Analytica debacle showed us how NOT to do data management.

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Data Management
Podcast

CRM Database Cleaning

April 27, 2016

Apple news, being an airline passenger in the 1960’s, Sam’s CRM database cleaning effort, limiting the number of marketing automation system records.

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Podcast Mic