The Sales Training Community at TrainingIndustry.com announces the
“2009 Top 10 - Sales Force Automation Training Companies”. This list
recognizes the leading sales training and consulting companies that
provide training on sales force automation tools (SFA).
The criteria used for selection utilizes our proprietary Training Supplier Capability Model and includes factors such as:
- Strategic Impact from Programs
- Revenue Generated from Training
- Strength of Clients
- Talent of Corporate Management & Staff
- Industry Visibility and Recognition
- Geographic Reach for Training Delivery
- Breadth and Depth of Training Portfolio
- Multi-application capabilities
Sales Force Automation (or CRM) will become the most important tool
set to help sales teams work efficiently and effectively in identifying
and nurturing leads, up selling, cross selling and to closing deals in
2009. Yet, a recent industry survey indicates that over 50% of all CRM
or SFA implementation initiatives do not achieve “acceptable” results.
We believe that training on these sales tools is a significant driver of
the success of any CRM initiative.This year's Top 10
companies have demonstrated their ability to deliver innovative training
solutions and to create sustainable value for their clients.
Congratulations to Brett and Mary Ann for their hard work.