Predictive Analytics Use Cases

Find Changes in Buying Patterns
Target Unknown Customers
Suggest Likely Upsell Opportunities
Find Likely Buyers by Web Behavior
Predict Best Actions to Win Sales
Optimize Daily Workload
Targeted Customer Experiences
Risk Mitigation
Predict Competitive Success
Relationship Insights

Shift From Reactive to Proactive with Predictive Analytics

Attracting, retaining, and growing a customer base is an ongoing effort. To maintain an advantage, companies must shift from reactive to proactive decision making. Predictive analytics uses data mining, big data analytics, predictive modeling, AI, and machine learning to better inform sales, marketing, and services. Extrapolate trends from internal and external sources to build a more accurate model of your customers, provide a better customer experience, and improve sales & services.


Tips for Evaluating Predictive Analytics Tools

Know the Data Sources

Predictive analytics tools can pull internal data, but what about external factors? Do you have enough data to do predictive analysis? Comprehensive solutions also pull third-party data to extend your analytic capabilities.

Look for Customizable Inferences

A learning machine will draw conclusions and create processes based on its understanding of historical data. Sometimes, it draws the wrong conclusions. The ability to modify the conclusions and processes is the key to a successful AI.

Finding Hidden Insights

Look for a tool that can find patterns in the data to reveal hidden insights like recurring service issues, upsell candidates, most likely opportunities, best actions to close a sale, or leads that are likely to purchase.

The Law of Large Numbers

While a single piece of data only shows an instance, a large set of data shows a pattern. The Law of Large Numbers indicates overall trends and patterns that can be used to make predictions. Make sure the tool provides you with confidence calculations to determine the accuracy of the predictions.

What Customers Say About Us

We have been working with Technology Advisors since 2013 and we will continue this great relationship. Their knowledge of SugarCRM is second to none and together we are able to tackle many difficult software integrations to shape Sugar to best fit our needs.
Jean-Paul Lupori, Captive Resources, LLC
One of the things that stood out from the start was the transparency and the helpfulness of being able to guide us along the paths that were the best for us. Technology Advisors always did their best to make sure that we are on the same page with all the new ideas and initiatives that we come up with.
Tim Ryan, Hershey's Ice Cream
Throughout the past 4 years, TAI has not only become an extension of our team, but a crucial asset. We truly appreciate their attention to detail & their ability to bring our out-of-the-box CRM needs to fruition.
Tara Cowling, AEM
We’ve been working with Technology Advisors for over 3 years. With their guidance, we’ve been able to innovate and create business processes that enable us to be more efficient with our time and money.
Dan Johnson, BASYS
We have partnered with Technology Advisors for the past six years and consider them an essential part of our team. From complicated migrations between CRMs to custom development to marketing automation support, they consistently deliver nothing short of the highest standard work product and remain caring and communicative throughout. We couldn't ask for more from TAI!
Tanja LeMotte, Corvus Holdings, LLC
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You Know Your Business. We Know Your Software.

Purchasing software can be overwhelming. There are so many solutions on the market that it's hard to know which one will best serve your needs. Our job is to relieve you of the stress by recommending solutions based on your business goals, budget, and what will work with your existing applications. We've done the research so you don't have to. Check out the analytics solutions below. Then, let our team help you qualify and select the right one for your needs.

Predictive Analytics Solutions

Infor Coleman AI

Infor's Coleman AI is an enterprise-grade solution built on the Infor OS technology platform. Coleman features natural language processing, intelligent automation, machine learning, voice user experience, citizen AI tooling, robotic process automation (RPA) , and much more. Users can explore data and personalize predictions quickly for optimal ROI.

SugarCRM

With built-in predictive analytics features, SugarCRM enables businesses to create extraordinary customer relationships with the most innovative, flexible and affordable CRM solution on the market. The company places the individual at the center of its solution, coordinating the actions of customer-facing employees and empowering them with the right information at the right time to transform the customer experience.

Creatio

Creatio (formerly bpm'online) is a global provider of process-driven CRM for marketing, sales, and service. Uniting it's built-in predictive analytics capabilities with it's process-oriented approach, Creatio helps users uncover the deeper meaning from their data to streamline sales, marketing, and services.

Get Started With Predictive Analytics & AI

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