In a recent online user group, our experts discussed CRM data management tools and how they help organizations clean, maintain, and enrich their CRM data for better experiences. While the user group was specific to SugarCRM, several of the tools mentioned are applicable for other popular systems... Continue Reading
Quick Tips on Omnichannel for Sales, Marketing, & Services
The first thing to define about omnichannel is not what omnichannel is, but what it isn’t.
CRM for Manufacturing: Why and How?
Why are manufacturing companies choosing to adopt CRM software? How are your peers using CRM for manufacturing? How did they find the right fit? We asked a few of our manufacturing customers about their experiences to uncover common trends. Here’s what we found:
Agribusiness and CRM: An Inside Look
Sam and his co-host, Steve Chipman recently interviewed Greg Martinelli on their CRMTalk podcast. Greg is a sales trainer and coach in the agriculture industry. He's spent 27 years developing sales teams across the Midwest focused on the feed and grain... Continue Reading
Tips to Clean and Maintain CRM Account Data
Data stored in your CRM can be universally valuable across your organization. Accurate data points return ROI indicators, sales forecasts, engagement activity, and other insights that can be utilized to increase sales and improve targeting and customer service. But what happens when that data... Continue Reading
Software & Soft Skills: Great Customer Experiences Need Both
As Bob Dylan would say, “The times they are a changin’.” In the business world, those changes have meant an explosion in Cloud software adoption, integrated systems, automation, AI, and predictive intelligence. These digital tools are helping companies rapidly accelerate operations and tend to... Continue Reading
How Hospitality is Using CRM, and How They Could Use It Better
This past Spring, I traveled to San Diego and had a surprising hotel experience. Throughout my stay, I received periodic automated text messages from hotel staff checking in on my comfort, asking if I needed anything, and relaying important information like breakfast times, cocktail hours, etc.... Continue Reading
How to: Use Office 365 SMTP to Send Emails as a SugarCRM User
Our Microsoft Office Exchange server is hosted by Microsoft on their Office 365 Cloud and our SugarCRM instance is setup to send emails from notifications@techadv.com. If we want to allow our Sugar users to send emails from within Sugar... Continue Reading
The Best Ways to Improve CRM Adoption
Did you know that less than 40% of businesses have a CRM adoption rate above 90%? That means 60% of all businesses have poor CRM... Continue Reading